Since the CTU posted its 'Tougher' video on YouTube on March 24, it has had a mere 124 views. So that's something like a dozen people a day have bothered to look at it. And probably most of them have been union officials - and the people who appear in it. And me.
The video, an attack on the Government's new labour laws that come in tomorrow, is a component of the CTU's so-called 'online clicktivism' campaign against the new legislation.
Even video of paint drying is getting more hits than the CTU's latest video effort.
Yes, this is the 'new unionism' of our dismal union leadership...