But while John Key plays divide and rule it is worth noting that he is also disregarding the concerns of a growing section of the global scientific community.
In her article 'How Science Is Telling Us All To Revolt' Naomi Klein writes that the calls to overthrow the system are 'no longer a matter of mere ideological preference but rather one of species-wide existential necessity.'
Klein highlights a 2012 lecture by complex systems researcher David Warner who concludes that only resistance will save us. But it is not the tokenistic 'resistance' of voting for a change of government.
Klein writes that Warner's computer model concludes that we - humanity - are stuffed.